Marketing System & Communications Specialist
Abbott AG
Diegem, Belgium
12 dagen geleden

JOB DESCRIPTION :

We are currently recruiting for a Marketing System and Communication Specialist for our Vascular division.

The Marketing System & Communication Specialist will support the Marketing Departments in developing and executing communication tools, materials and campaigns to drive business results

The Core Job Responsibilities are :

  • Development and execution of communication tools within pre-defined budget and in line with product branding and the overall Abbott Vascular brand identity guidelines.
  • Communicate / train branding guidelines to all stakeholders in EMEA affiliates and provide support to affiliates to produce brand-consistent materials.
  • Manage marketing material review, approval and tracking system according to DOP and work closely together with the quality and regulatory teams.
  • Manage internal and external Advertisement and Promotion audits.
  • Update iPad content centrally and further develop the Abbott iPad sales tool.
  • Support co-ordination of internal e-mail campaigns and newsletters.
  • Follow-up on Marcom budget, purchase orders and invoices.
  • Develop a strong insight and understanding in communication channels, formats (tools & tactics) in terms of impact, target audience, pro’s and con’s, limitations and whether they fit within the strategy.
  • Track and analyze what the competition is doing in terms of product communication and corporate communication.
  • Coordinate the process flow between external parties and multiple departments in order to execute in the most efficient way (developing briefings, timelines, development and execution of communication tools & tactics, follow-up of production).
  • The required competencies / experiences :

  • Bachelor or Master’s degree in Communications, Law, Marketing, Administration, Information Technology or equivalent.
  • Experience in marketing communication, quality or a proven track record in building brands in a B-to-B environment
  • Experience in the healthcare / medical device industry is an asset, willingness to learn about the medical industry is required
  • In-depth understanding of online & offline channels
  • Expertise in new technologies and digital marketing
  • Experience in managing agencies and external vendors
  • Demonstrated excellence in project management, cross-functional teamwork and multi-tasking in a fast-paced environment.
  • Strong process-minded thinking and acting
  • Customer-oriented attitude with strong communication skills
  • Team player
  • Proactive attitude and hands-on mentality result driven
  • Flexible and eager to stay on top of the new developments in communication and branding
  • Analytical skills
  • Attention to detail
  • Self-learner
  • Ability to work under pressure and respect deadlines
  • Fluency in English, any other language is a plus.
  • JOB FAMILY : Marketing Support

    DIVISION : AVD Vascular

    LOCATION : Belgium >

    ADDITIONAL LOCATIONS : WORK SHIFT :

    WORK SHIFT : Standard

    TRAVEL : Not specified

    MEDICAL SURVEILLANCE : Not Applicable

    Not Applicable

    SIGNIFICANT WORK ACTIVITIES :

    Not Applicable

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