OVERALL CONTEXT AND TRANSFORMATION STAKES DISTRIBUTION : A changing environment combining emerging and challenging competitors from mass and luxury brands, as well as a shift from a wholesale distribution model to omni-channels (Standalone, Wholesale, Trade, e-commerce).
THE CLIENT : The client journey becomes more complex and unexpected, along with new client expectations focused on experience (beyond products and services), based on a quest of singularity and self-construction.
DIGITAL : The customer journey becomes on and off line, with access to information at any time, at any place, and on any device.
The POS integrates connected devices and a digital-in-store strategy. OVERALL F&B BUSINESS CHALLENGES : Becoming a retailer and offering a memorable and unique omni-channel experience.
Strengthening the fragrance business, re-affirming our leadership in make-up, and earning credential in skincare. POINT OF SALES CONTEXT AND TRANSFORMATION STAKES THE CLIENT COMES FOR MORE THAN PRODUCTS : the focus is on the relation, with the BA creating a unique, genuine and long-lasting bond with the client.
Attentions, services and products become tools to design a made-to-measure experience for each client. THE CLIENT IS WELL-INFORMED, CONNECTED AND DEMANDING : in a quest for their own identity, they are looking for inspiration when coming to the POS.
The BA has a role of influencer, a "curator", aware of the beauty and shopping trends and able to share them with the client.
THE CLIENT IS OMNI-CHANNEL, AND FREE TO CHOOSE THE POINT OF CONTACT AND THE RELATION WITH THE BRAND : the BA should offer guided freedom at POS, adapting to the client's pace, mood and desires.
Being able to discover and read the client is key, to connect at the right moment and to ensure consistency in the Brand experience throughout all distribution channels.
THE POINT OF SALES BECOMES A KEY CONTRIBUTOR TO THE BRAND : it is where the experience is created, nourishing the Brand image and building the business.
The BA must understand and contribute to business objectives, be able to measure and analyze performances on a daily basis, and be pro-active in creating engagement and retention.
THE BA transformation from product sales expert to a brand experience creator JOB PURPOSE In line with the F&B vision and mission, the Beauty Advisor creates a unique and memorable experience for each client, at every moment and at every point of sales.
Combining a business orientation and a passion for the client, the Beauty Advisor is an artist of relation who contributes to the Brand image and helps to build retail leadership in the market.
KEY RESPONSIBILITIES CHANEL Ambassador : the Beauty Advisor embodies the values of the Brand. CHANEL Insider : has a solid knowledge of the Brand, its heritage, modernity and know-how.
Shares it with the clients as well as the team. Implements all training received, is curious to learn more to nourish a beauty culture and trend knowledge, being pro-active in self-learning.
knows and respects VM guidelines. Experience creator : the Beauty Advisor surpasses client expectations. Creates a tailor-made client experience, personalized solutions for each visit and each client, using the CHANEL experience ritual and building long-lasting relationship with clients.
Embraces digital shopping trends and is keen to play an active role in delivering a seamless omni-channel experience for clients Co-creates stories with and for the client, sharing the brand culture and blending it with the client's personal story and the point of sale environment to come up with unique moments made just for them.
Handles client service complaints and requests effectively and according to guidelines, can deal with complexity and challenging situations.
Business driver : the Beauty Advisor is performance-minded in order to achieve our objectives. Knows and understands the business challenges and maintains discretion about all areas of the CHANEL business Contributes to build the business by achieving sales targets, using all levers such as products, services, data capture to retain, recruit and grow client return rate.
Has an appropriate knowledge of operations to ensure the smooth running of business, and reports to the Boutique Manager.
Team player : the Beauty Advisor acts interdependently and demonstrates team spirit Has a positive attitude, communicates with the team and the manager on a regular basis and has the sense of ethics and integrity.
Treats others with respect, acknowledges cultural differences, and is willing to learn from those differences Shares best practices with the team, is pro-active and contributes to nourish the collective knowledge and skills.
EXPERIENCE AND QUALIFICATION Eagerness and willingness to take care of the client ; retail experience is a plus. Selling skills and performance-driven Knowledge of operations Technology savvy and digital trend awareness Language skills (to be adapted locally) Makeup skills (to be adapted locally).
SOFT SKILLS Interpersonal skills, ability to establish emotional connection and build a relationship Empathy and listening skills Generosity and "art of caring" Curiosity, openness and eagerness to learn Problem solving and ability to deal with complexity and change Self-awareness, self-confidence Enthusiasm, energy and motivation Storytelling and ability to engage and inspire Team spirit, ethics and integrity Positive body language