Sales Manager Chocolatiers Belux (m / f)
The mission of the Sales Manager Chocolatiers Belux is to develop profitable sales and create a strong long-term partnership with new and existing customers.
To do so he / she will
coordinate and manage the national business for chocolatiers sales channels and the chocolatiers sales team in close relationship with customer service and Belcolade plant;
actively promote the Group’s chocolate product lines in cooperation with Marketing; R&D and other sales channels ( Industry and artisans) in Belgium & Luxembourg;
manage customer projects related to the development of new business in line with the Belux strategic plan and in collaboration with the Belux team and Puratos headquarters Business Units.
Select, recruit, retain, daily coach and empower the chocolatiers sales team.
Ensure training & refreshment training of the team in their specific domains.
Act as back-up for own team members.
Manage OPEX & CAPEX for the Chocolatiers Sales department.
Manage the administrative aspects of the sales.
Manage a portfolio of customers together with the chocolatiers sales team and grow the collaboration with them in line with the Puratos Belux vision and strategy;
Achieve the following targets : volume / sales / net profits / market share / expenses.
Develop long term partner relationships with top customers thanks to regular visits and contacts :
Organize regular customer meetings and participate to account steering committees when relevant;
Maintain & grow existing customer base by presenting new concepts ( Inspiration Days’, specific events, );
Enlarge customer base through active prospection
Map the chocolatier landscape in Belgium, develop Key Account Plans for the top customers and share with the team and the customer.
BUSINESS DEVELOPMENT AND PROJECT MANAGEMENT
Manage and support internal and customer projects to boost the growth of our chocolate sales in line with the Group and Belux vision & strategy and in collaboration with all internal stakeholders (other key account managers, Marketing Belux, operations and the Business Units).
Develop and maintain the necessary technical knowledge on our product portfolio in order to be the bridge between customers, R&D and operations for more efficient and effective opportunity follow-up.
Coordinate new product and new concept launch ensuring on time product availability, adequate sales and marketing support.
Lead triangular chocolate projects with Retail and QSR accounts in collaboration with the Retail / QSR KAM by presenting finished product concepts and introducing the appropriate industrial partner.
Focus on added value, innovative and differentiating products with adequate storytelling, marketing concept and pricing approach.
Manage and coordinate Chocolatiers sales team priorities and activities
Use of Key Account Plans / Meeting preparation & follow up / Sales Presenters / Product Sampling / Group’s innovation Centers / Sales meetings / Sales negotiations.
Establish sales budget for own customer portfolio and follow up.
Plan and organize daily activities according to priorities, customers and objectives.
Coordinate complex projects with different stakeholders both internally and externally.
Participate actively in sales meetings & report regularly : visits, activities, results, market conditions, customers’ product and service needs, comptition news.
Take all necessary initiatives and contacts in order to permanently develop knowledge on products, concepts, processes, customers, market trends, etc.
Participate in all relevant training activities in order to update knowledge about Group structure & network, products, applications & processes.
SHOWING THE PASSION TO IMPROVE
Preferably 5-10 years’ experience in similar role, good marketing feeling and a passion for food.
Preferably background in Chocolate or food industry
Development level of a master’s degree
Technical background is a plus
Ability to communicate in French, Dutch and English