CRM Specialist - Premium brands - Retail / FMCG sector
Page Personnel
4 dagen geleden

Job Description

As a CRM specialist, you are responsible for developing and implementing the CRM & loyalty strategy to increase loyalty, engagement, sales and establish long term customer relationships :

  • Implement and manage CRM programs / campaigns, covering the entire consumer life cycle.
  • Work with the Ecommerce Manager to develop and deploy digital campaign-specific marketing, activating all consumer and trade touch points (Go-To-Market approach)
  • Improve consumer digital experience to influence purchasing decision through all communication touch points (online and offline)
  • Manage digital content : websites, social media in EMEA
  • Implement SEO, SEO, SEM in line with communication strategy.
  • Support the E-commerce Business Manager to increase the growth.
  • Perform Web analytics reporting, measurement & ROI analysis
  • The Successful Applicant

    The CRM specialist will have / be :

  • Master degree in Marketing, Commerce or Business
  • 3-5 years' experience in digital marketing
  • Fluent in English
  • Experience working with a premium brand
  • Consumer-oriented mindset
  • Broad Knowledge of SEO / SEA / SEM, UX and Social Media
  • Excellent planning skills to optimize time management
  • Experience in development and implementation of concepts
  • Strong analytical, organizational and communication skills
  • Team player, detail-oriented, consumer-oriented mindset and open-minded.
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