EXECUTIVE CREATIVE DIRECTOR - DRAFTLINE
Anheuser Busch Inbev
Brussels, Belgium
3 dagen geleden

Dreaming big is in our DNA. Brewing the world’s most loved beers and creating meaningful experiences is what inspires us.

We are owners, empowered to lead real change, deliver on tough challenges, and take accountability for the results. We are looking for talent that shares these values, that is ambitious, bold & resilient.

We want talent that is looking for fast career growth, cross-functional experiences, global exposure and robust training & development.

COMPANY :

Budweiser. Bud Light. Stella Artois. Michelob ULTRA. That’s right, over 100 of America’s most loved brands, to be exact.

But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We believe our people are our greatest asset, and we’re looking for people like you to join our shared dream and purpose.

We dream big to create a future with more cheers. Are you up for the Challenge?

ROLE SUMMARY :

Four years ago, we created draftLine to be the engine for data-driven creativity at Anheuser-Busch. As such, this candidate needs to be both wildly right brain and extremely left brain.

You are the conduit from the creative organization into the brand teams. You need to be able to foster a culture of creativity for the in-house agency, draftLine, while also being able to engage with VPs of brands about their key business challenges in an informed, thoughtful way.

You need to not be afraid of digging into the numbers and understanding the business results. But you need to crave an understanding of how to run big brands and the business side of AB, while loving toggling back to your core creative nature.

It is crucial you balance the art with the science. You will be asked to analyze data and metrics on brands and brand performance and use that data to inform strategic approach to creative.

You should help guide the creative team to ensure they’re delivering against those data insights.

From a style perspective, this person needs to be both tactful and bold. You will need to have the unique ability to know when to hold em and fold em.

You are pushing the creatives for better and better work, probing and asking how it can be strengthened without demotivating them, while also helping advocate for the work with key brand stakeholders.

The ideal candidate thrives in the unknown. Where others see challenge, this person sees opportunity. We’re looking for someone who is ready, wiling and eager to exercise vision, no matter how ambiguous or daunting.

The possibility of creating and shaping the culture, environment and the work of one of the leading in-house agencies in the world should be wildly appealing.

EQ is one of the single most important qualities in an ECD candidate. You are the advocate and the toughest critic for the creative team depending on the moment and what they need to make the work stronger.

You also need to read the room with brand stakeholders and understand their vulnerabilities and aspirations and ensure the work is delivering against their most essential needs.

You are pivoting around a range of personalities and environments, boardroom to brewery, and at the core you must be able to forge genuine, authentic human connections with each of these diverse stakeholders across the company.

JOB RESPONSIBILITIES :

  • Oversee all processes related to the functioning of draftline, AB’s in-house creative agency including design, strategy, project management, production and recruiting
  • Be the last set of eyes on a variety of creative, digital and video projects across 25+ brands in a fast paced, oftentimes ambiguous, environment
  • Translate brand objectives to tangible creative concepts, presenting recommendations to shape the briefs, the concepts and guide the conversation with partners and leadership teams
  • Manage a team of 50+ people, including high-level leadership around the right compensation structure, incentive management, team structure, and performance cycle management
  • Multi-task across simultaneous projects and deadlines, everything from brand identity development to banner ads
  • Set the standard for thought-leadership within the agency and strive to inspire the entire creative department
  • You should be the steward and the driving force behind making draftLine the #1 in house agency in the world
  • You should oversee codifying the role of draftLine in it’s now fifth year, overseeing how it is evolving from a start-up mentality to a more established agency
  • You will be overseeing all recruitment and retention efforts for the creative department and responsible for inspiring a highly-engaged group of 100+ creatives
  • You will oversee all award entries and represent draftLine at any external speaking events
  • You will be responsible for ensuring that draftLine is core to the Anheuser-Busch business and is strategically aligned to the direction the brands evolve to
  • JOB QUALIFICATIONS :

  • Minimum of 10 years experience in creative agencies and creative development
  • Experience managing large teams of people 25+
  • SALARY : $168,000-$210,000

    WHY ANHEUSER-BUSCH :

    Anheuser-Busch has always dreamed big. It’s who we are as a company. It’s our culture. It’s our heritage. But more than ever, it’s our future.

    A future where we’re always looking forward. Always serving up new ways to meet life’s moments. Even when they’re hard. A future where we keep dreaming bigger.

    Together. To reimagine what a beer company can be. And what Anheuser-Busch can do. Where we provide more opportunity for our people, lift up our neighbors, and make a meaningful difference in the world.

    This future is our purpose. A future that everyone can celebrate, and everyone can share in. A future with more cheers.

    BENEFITS :

  • Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
  • Life Insurance and Disability Income Protection
  • Generous Parental Leave and FMLA policies
  • 401(k) Retirement Savings options with a company matching contribution
  • Chance to work in a fast-paced environment among a company of owners
  • Free Beer!
  • As the leading global brewer, Anheuser-Busch InBev is committed to finding innovative ways to continually improve. It's this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity and encouraging forward thinking.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status or any other characteristic protected by applicable law.

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