Digital Marketing Lead - Financial Services
EY (Ernst & Young)
Belgium
19 uur geleden
source : Experteer

The financial services landscape is currently goingthrough a major upheaval, as banks and insurance firms are facing marketchallenges, demanding client expectations, competition from Tech and Fintechplayers, and increasingly complex regulatory matters.

This means the focus is on reducing costs and copingwith the regulatory push, while achieving profitable growth and promotinginnovation.

At EY we go further than just help our clients to dealthese changes : we are part of the change, and help shape the financial sectorof the future, which is why we built a strong Digital & Customer practicein Belgium.

Our goal is to help financial institutions ride thedigital transformation wave, by co-creating innovative ideas, developingprototypes and minimum viable products, and delivering appropriate digitalassets.

You will havethe opportunity to drive innovation at large incumbents, helping them to becomemore customer-centric. But also, to drive EY fast growth, You will be workingin a challenging and entrepreneurial environment in which you will activelycontribute to the further growth of EY.

You will work with fun colleagues andan ambitious yet informal culture. We believe it is important to have fun inour job.

Join us in drivinginnovation at large corporates, helping them to become more customer focusedWe help clients in : Design their digital and non-digital marketing strategyDeveloping strategic concepts byapplying service design techniquesDefining new (digital) business modelsImplement the rights tool and processProviding advice on optimal research methodologies to capture clientinsightsGuiding our clients to successfully deliver these to their clients Asdigital marketing lead, you will : Be responsible for the definition and implementation of the salesstrategy on the marketing domain for EY FSO BelgiumManage projects through their complete lifecycle, including monitor theplanning, budget and staffing of the team delivering the projectShare your knowledge and experience in various domains, depending onyour area of expertiseCoach and mentor more junior team membersWork on co-creation of digital concepts by applying service designtechniques on a wide variety of domains (Save & Invest, Loans, Payments,Life- and Non-life insurance, etc.

Provide competitive analysis of potential digital solutionsTake the customers point-of-view while delivering the digital assets inthe marketApply innovative technologies (e.

g. Blockchain, AI, ) to current andfuture business challengesIdentify potential for improvement in the existing customer journeys byanalyzing customer dataWhat are we looking for?

Professionalexperience (between 7-12 years), either in consulting and / or in agency, in thefinancial sector, and specifically in designing or delivering digital solutionsin the marketStrongsales and business development capabilities ideally combined with a network inthe Belgium FS marketSolidexperience in marketing technologies, data driven optimization, product andcustomer journey designUnderstandingof the agenda of the CMOMasterdegree in a relevant field (e.

g. economics,...)Anexcellent knowledge of business English, and a solid level of French and / orDutchStrongteam spirit, balanced by a healthy sense of autonomyExcellentanalytical skills, conceptual and strategic thinking and pragmatic approachSolidcommunication and presentation skillsCertificationssuch as Agile, Scrum, or other Project Management methodologies are helpfulKnowledgeof banking or insurance products and processes (e.

g. Invest, Loans, Payments,Life- and Non-life products).EntrepreneurialspiritWhat’s in it for you? As amember of the EY family, you will : Join a fast growing team in a major professional services firm, with aclear career path and room for professional advancementFind yourself at the forefront of the changes in the financial sector,and help define the future for our clientsBe part of a leading global organization, with a wide internationalnetwork, while still making a strong impact on a local levelGet extensive trainings, both on technical matters, as well on softskills and project managementGet individual coaching and mentoring and learn from experts, which willsupport your growth as a professional and as a person.

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