Reporting directly to the VP Global Business Operations Support, you will ensure promotion of Prayon’s product range and brand awareness.
You will acquire a global vision of the brand of Prayon and develop communication and promotional strategies to facilitate sales and increase sales margins.
You take care of Prayon’s brand positioning among internal and external customers and ensure content management (creation and update) of promotional materials (brochures, website, various campaigns, on-demand content;
You develop communication plans for products, product ranges and applications in collaboration with the Communication department;
You put in place promotional and communication strategy supporting Heatmap implementation;
You contribute to cross-functional projects related to Prayon’ s visibility and you run a business innovation platform (with a view to developing new products, new services );
You act as a driving force for projects that could increase margins, and take part / manage various projects within the Sales department (e.
g. qualitative research for packaging; customer experience mapping, );
You are involved in the implementation and smooth running of the Agile Philosophy and the Scrum Methodology;
You have a global view of the fairs and exhibitions and take care of their planification and content preparation;
You build and maintain internal and external relationships in your area of expertise, and you represent Prayon at official bodies such as AWEX, at seminars, trade fairs,
You have a Master’s degree in Business & Management or in Marketing;
You have at least 3 years of experience in Marketing;
You have experience in branding, preferably in B2B environment;
You are an excellent communicator (both orally and in writing);
You demonstrate good analytical skills;
You have good project management skills;
You demonstrate autonomy, leadership, and management skills;
You have knowledge of economics (costs, business plan, );
You are familiar with various IT tools, and you are efficient in content management (creation and update);
You appreciate being constantly in contact with your stakeholders and you are a proven team player;
You speak English and preferably French, knowledge of other languages is an asset, Knowledge of AGILE / SCRUM is a plus.