You manage the overhaul representation of the company in the market to enhance BIA’s image, increase the brand awareness, and support business to reach the company established target.
What will be your responsibilities?
Define the company’s brand strategy, develop and manage the yearly communication plan, define and follow-up related budget.
Manage the Marketing Communication team and coordinate the execution of the marketing plan. Develop individual and team performances through leadership and development plan.
Liaise with cross-functional functions to ensure successes of actions and impact on business. Cultivate a positive working relation with them.
Be accountable for the brand protection in all BIA catchment area and for all brands.
Implements public relations strategies, selects and manages communications with external agencies and acts as the company’s spokesperson with medias
Who are we looking for?
Master degree with at least 7 years’ experience in a similar role
Excellent written and oral skills in French and English. Intermediate level in Dutch is the minimum required.
Track record experience in enhancing brand awareness and lead generation trough digital tools including SEO, SEA.
Good knowledge of the following tools and software is required :
Google analytics, Adobe suite, MS Office Understanting of the following will be an asset : Wordpress, HTML / PHP / CSS, Final cut, première pro.
Excellent interpersonal and communication skills
Creative and innovative
Planning & Organizing
Attention to detail
What's in it for you?
A permanent contract
A competitive salary and an interesting package of extra-legal benefits including a company car
A human sized company with international dimension, encouraging autonomy and team spirit
Cooperate in a team with experienced and passionate colleagues within a successfully growing family-owned company
Benefit from a challenging career opportunity with an extensive training program
In this challenging job you get the possibility to take initiative and further develop the function